Internet Marketing

DON'T STOP at just getting a website... You also want potential customers to visit it, right?

Putting a web site out there is rarely like a Field of Dreams where, "If you build it, they will come." Let us greatly increase the number of interested visitors to your site by using our Internet Marketing services (and there are also some things you can do to increase the traffic, we'll go into that on this page as well).

Visitors from search engines usually make up 80 to 90 percent of your traffic! It all starts with building a web page that is Search Engine Friendly and rich in the proper key words and phrases. We have learned through years of experience how to build search engine friendly pages and we are sure to do that for all of our customers, but one thing you can do is to write a decent amount of content for each of your web pages (250 - 350 words) and be sure to use key words and phrases related to your products and services in the text.

The Internet Marketing services we offer are:

Building Search Engine Friendly pages We provide this service at no additional cost at the time of design & development for all of our customer who use us to do their Web Site Design

Search Engine Submission Once we have the "friendly" pages built and posted out there, it is time to make sure the search engines (such as Google, MSN, AOL, etc.) know about your web site and get your pages ranked. When you use this service, we automatically submit your web site to over 300 search engines each month. Using this basic service can take anywhere from 30 to 90 days for the search engines to initially get you ranked, but the monthly re-submission assures that they will continue to visit your web site and keep it ranked properly

Rapid Inclusion with Continued Growth With this service we manually submit your web site to the key search engines (Google, Yahoo, and MSN - these three together make up about 85% of the search traffic on the internet) and guarantee you'll be listed within 7 days, or your money back! PLUS, each month you continue to use this service, we get your site listed on three more directories. What this means is, since ranking is also strongly based on how many quality web sites are linked to you, it is a great way to continue improving your ranking each month (and more traffic means more customers). This service is available separately for each of the main search engines, Google, Yahoo, and MSN

Pay-Per-Click Campaign Management To gain additional exposure and to ensure your web site will show up on the first page of a search, you can choose particular key phrases related to your products & services and pay for a "Sponsored Ad". You bid an amount you're willing to pay each time a visitor clicks your ad; then you "pay per click" that you receive. You determine a daily or monthly budget we place the ads for each of those key phrases, and determine the most effective bid amounts. Then we continue to monitor the effectiveness of the ads, make adjustments to the ads & bids, and provide you with detailed reports on the progress. We also assist our customers in tracking their Return On Investment (ROI). We provide this service for Google and Yahoo (and the many sites they provide Sponsored Ads for such as: AOL, Netscape, Ask.com, Earthlink, Compuserve, Excite, CNN, Juno, NetZero, AllTheWeb, AltaVista, InfoSpace, ESPN, National Geographic, and many more)

If you have any questions about these services, please Contact Us and we would be happy to answer any additional questions.

We give all of our Web Hosting customers access to view your web site statistics any time you like. We encourage you to track your growth and pay attention to how people are finding your site. Our statistics report shows you lots of great information besides the number of "hits" and visitors to your site, it also shows you which other web sites (such as search engines) are referring visitors to you and what words they were searching for to find you.

Things You Can Do To Increase Traffic To Your Web Site
1. Get a link to your web site placed on other sites. If you know anyone else who has a web site, ask them to link to your new site. The higher quality their sites are, and the more links you get, the better. It is also best if they will give you a text link using your key phrase, for instance if you sell envelopes you may want a link that reads "Stock up on office supplies with our quality affordable envelopes".

2. Continue to advertise in the "traditional" media such as magazines, newspapers, radio, and television. Just be sure to include your web site address.

3. Get free press and build a "buzz" about your company by getting people to do articles and interviews about your company. Find something unique about your products & services and present it to magazines, newspapers, radio stations, and television stations - many times they are looking for additional stories to cover and people will put more weight in an article than they will an advertisement. Again, be sure to include or mention your web site address.

For information on our creative and effective Web Site Design & Development service, please click here.

For information on our affordable and feature-rich Web Site Hosting service, please click here.